AI That Works for Your Business
Clarity on your AI opportunity. A practical roadmap to execute
Kia ora, talofa lava - welcome.
AI has real potential to streamline operations and free up your time. But without the right strategy, it becomes another distraction. At JamesPratt.com, we help founders and small teams implement AI with confidence - across people, process, and technology - with a strong focus on Māori and Pacific entrepreneurs and values-led businesses globally. Built on the WHĀKĀ‑6 Framework™ (our indigenous business methodology), our approach is relationship-first, culturally grounded, and focused on practical outcomes.
What's in it for you?
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Clarity fast - Move from confusion to a clear, actionable plan.
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Practical implementation - AI strategies you can actually execute.
Trusted partnership - Relationship-first, culturally grounded delivery.
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Discover JamesPratt.com
AI Consulting Built on Indigenous Values
At JamesPratt.com, you get more than AI advice - you get a practical roadmap to real results. Using the WHĀKĀ-6 Framework™, we help founders and small teams implement AI with confidence, relationship-first and focused on measurable outcomes. Whether you're exploring AI for the first time or scaling a complete system, we'll help you move from confusion to clarity to execution.
What’s in it for you?
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Clarity on your AI opportunity - Know what to implement first and what to avoid.
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A practical roadmap - Step-by-step guidance aligned to your workflows, tools, and constraints.
Expert support - Guidance from someone with 20+ years in strategy and governance, supporting 7,500+ entrepreneurs.
About Me
AI Strategy & Implementation for Entrepreneurs
I'm James Pratt, founder and AI consultant. For over 20 years, I've helped entrepreneurs and organisations implement change with confidence - from public sector digital transformation to building scalable business systems. Today, my focus is helping founders and small teams move from confusion to clarity to execution using the WHĀKĀ-6 Framework™. As a Deaf/disabled entrepreneur, I bring lived experience in accessibility, equity, and inclusive design to everything I do.
What’s in it for you?
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Clarity and prioritisation - Understand your AI opportunity, what to implement first, and what to ignore.
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Practical, responsible implementation - Workflows across marketing, operations, and customer support, with governance and data safety built in.
Culturally grounded strategy - WHĀKĀ‑6 Framework™ to keep your approach relationship-first, culturally safe, and measurable.
My Services
AI Implementation Tailored to Your Business
Move from confusion to clarity to execution. Whether you're exploring AI for the first time or scaling a complete system, I offer practical, step-by-step guidance aligned to your workflows, constraints, and goals. Every service is built on the WHĀKĀ-6 Framework™ - ensuring your AI strategy is relationship-first, culturally grounded, and focused on measurable outcomes.
What's in it for you?
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Clarity First - You'll know exactly what to implement, in what order, and why - without hype or overwhelm.
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Practical Roadmap - Step-by-step guidance aligned to your workflows, tools, and budget - not generic templates.
Proven Results - My clients move from confusion to confidence, with clear priorities and measurable ROI.
My Approach
Culturally-Grounded AI Implementation
Work with a partner who understands that AI implementation isn't just about technology - it's about people, culture, and values. My approach is relationship-first and culturally grounded, designed to create meaningful, lasting change for you, your team, and your community. Built on the WHĀKĀ-6 Framework™, I blend indigenous principles with modern innovation to create AI strategies that resonate deeply - whether you're a Pacific, Māori, or global entrepreneur.
What's in it for you?
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Cultural Sensitivity - Your AI strategy respects your community, values, and market. No one-size-fits-all templates.
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Responsible AI - Governance, data safety, and ethical implementation built in from day one.
Global + local perspective - Insights from diverse industries and cultures, designed to help you thrive locally and globally.
My Projects
AI-Powered Solutions & Community Impact
My projects showcase real-world AI implementations that drive measurable impact. From ManaProtect - an indigenous-led AI scam protection platform for Māori and Pacific communities - to the Digital Business Hub serving 7,600+ entrepreneurs, every initiative demonstrates how AI and cultural values create lasting change.
What's in it for you?
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Real AI Impact - See how AI solves real problems: community safety, language preservation, business automation, and sustainable growth.
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Values-Driven Innovation - Discover projects that blend cutting-edge technology with indigenous principles and genuine community benefit.
Proven Community Trust - Initiatives built by and for Māori, Pacific, and global entrepreneurs - not extractive, not performative.
The AI Ladder
Start Small. Prove Value. Scale What Works.
Not sure where to begin? The AI Ladder helps you choose the right next step - whether you want quick wins, a clear diagnostic, or done-for-you implementation. Every rung is designed to move you from confusion to clarity to execution, with options that fit your budget, timeline, and goals.
What's in it for you?
Quick wins first - Start with practical workflows that reduce admin and build momentum.
Clear priorities - Get a focused diagnostic and 90-day roadmap so you know exactly what to implement.
Done-for-you support - Build and deploy workflows once the roadmap is clear.
Quick Access: Digital Resources
Browse the full library of templates, toolkits, and AI resources.
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Save 10 Hours a Week with AI (Small Business Quick Start)
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Practical workflows to reduce admin and build momentum. Includes 18 ready-to-use resources (guides, checklists, prompt packs, toolstacks, and roadmaps) for marketing, admin, and customer support.
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AI Implementation Accelerator System
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A 10‑resource implementation bundle to help you roll out AI with confidence. Includes frameworks, playbooks, checklists, prompt packs, and chatbot readiness tools across Plan, Systems, Support, and Chatbots - built for practical implementation, not theory.
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Blog
Exclusive tips, strategies, and AI tool reviews for entrepreneurs and business leaders. Plus recommendations and practical guides to implement AI across your business.